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Pick a time that works. We will walk through your channels, goals, and what revenue looks like if marketing actually runs.
Book a Demo
A Mash-powered DTC storefront, run for you — from first launch through day-to-day operations. No platform login, no ops team to hire. Built for wine and spirits manufacturers.
You stay focused on the brand and the liquid. BFX and Mash cover the operating layer that turns first orders into repeat revenue.
01
Launch through day-to-day platform ops — catalog and merchandising, onboarding, CX escalation, and monthly sales reporting with clear optimization angles. You never need a Mash login.
02
The DTC platform, consumer customer service, and fulfillment relationships for wine and spirits manufacturers. When an order doesn’t land, Mash handles it — coordinated through BFX.
03
Product, positioning, and brand decisions stay with you. Add email or paid ads when you’re ready — those are separate BFX services, not bundled here.
Base offer is Mash onboarding and ongoing management. Growth channels you already know from BFX stay optional add-ons.
Store setup, catalog, compliance paths, and launch checklist — live in 4–8 weeks in most cases.
Product updates, promotions, and on-platform merchandising so the storefront stays current without you logging in.
We watch the channel and escalate delivery or support issues to Mash so problems don’t sit unnoticed.
Monthly reporting that shows what sold — and what to change next — without handing you a blank dashboard.
Not included
Available as a separate BFX retainer when you want attributed email revenue on top of the storefront.
Google and Meta stay optional. Add them when you’re ready to buy traffic — not required to launch.
You sell through wholesale or tasting rooms and need a compliant storefront without hiring an ecommerce team.
You’re leaving Shopify, CityHive, or another stack and want Mash live with someone accountable for the handoff.
You don’t want another login, another vendor queue, or another channel that quietly stops selling after month one.
Already live and selling on a different platform, and staying there? See Managed DTC instead.
Mash platform fees and BFX management are billed separately. Email and paid ads are quoted only if you add them later.
Mash Networks platform
Platform fee + share of sales
Covers the storefront, consumer support, and fulfillment relationships.
BFX managed ops
From $1,500/mo · Custom quoted
Standard covers onboarding and ongoing management. Custom is for brands where DTC is a primary revenue channel.
No setup fee. 12-month commitment.
Contract is with BFX Commerce.
Overage: $150/hr. Email marketing and paid advertising are separate services.
We walk through exact numbers on the demo call.
Most launches land in that window. The long pole is almost always shipping and fulfillment setup — product moving cleanly to the customer — not the storefront build itself.
Kickoff, catalog, compliance paths, and account access through BFX.
Storefront configuration, merchandising, and fulfillment / shipping setup.
QA, soft launch, and handoff into monthly managed ops and reporting.
BFX Commerce gets our distillers on track. They run DTC and digital marketing with skill. Brian works hard and never quits, and advice is clear and steady.
Jim Russell
Head of Partner Success, Mash Networks
Straight answers on access, support, pricing, and what stays optional.
Already live and selling on a different platform, and staying there? See Managed DTC →
